Social Media creates new brand opportunities for businesses to deliver outstanding experience for customers online and in person. In this session, we will look at ways that businesses are effectively connecting the online and face-t0-face aspects of their brands.

Bio

David Polinchock challenges marketers to create better experiences and to understand how consumers want to have those experiences. He has been exploring emerging technologies for 20 years, starting with virtual reality in 1990. He continues to explore emerging technologies that enable companies to create more compelling, authentic and relevant brand experiences. His work has won major awards, including 2 Gold Pencils and his in-cinema work was called “one of the best ideas in the world” by Brandweek. He is also a leading voice in the conversation on the socialization of place and the exploration of how digital technologies will impact the physical space.

David has been very fortunate to have the chance to travel with his daughter Sydney, who helps him remember that the most important experiences are the ones you share with people you love.

Connect

Connect with Dave on Twitter.