Nonprofit Starting with Social Media

If you’re a social media beginner in a nonprofit organization, SoMeBizLife is going to be a life-changing event for you! From the moment you arrive at 7:30 a.m. for coffee and breakfast you’ll start meeting others at all different levels of social media expertise.

People in social media are very friendly and love to share ideas with each other. Sharing is what nonprofit organizations and social media are all about, so you will find yourself in the right place to learn!

Opening Platform: SoMeBizLife — Welcome to the Revolution!

In the opening session, five speakers will help you understand why everyone’s so excited about  social media, how it’s changing the way people and why it’s vital for your organization as a nonprofit to have a strong social media presence. The speakers are very smart, successful people. What is really great about them is that they are also very friendly and will be willing to answer your questions personally during breaks and between sessions!

After the opening general session and before lunch, you’ll get to pick two smaller breakout sessions where experts will give you great ideas and specific things that you can start doing right away to get moving or improve your social media efforts and get more business. You can choose any one of 5 topics in each of the two sessions, but we would recommend that you consider:

Breakout  1: Social and Your Nonprofit Mission

Lynda Mitchell

Lynda Mitchell successfully runs the nonprofit organization Kids with Food Allergies. Lynda has done an amazing job leveraging social media to make her organization run successfully — from sharing information with people in need of assistance, to building relationships with supporters,  to promoting awareness of her organization’s mission. In this session, Lynda will generously share what she does, how she does it, what works and what doesn’t. She is a smart, thoughtful and caring role model for anyone who is working in the nonprofit world.  For more information on Lynda’s presentation, click here.

Session 2: Building Relationships Online and Face-to-Face

Kim Graziano

Kim Graziano does an amazing job helping people connect with each other and with businesses in social media and face-to-face. It’s no wonder that she does this so well, with a people-oriented background as a chef and wine aficionado. In her day job, she is an event planner and wine sales representative. She stays tremendously involved with the community through various local non-profit activities, such as Habitat for Humanity. What Kim does to help people connect in her profession, she gladly shares with the nonprofit organizations she supports. She’ll help you figure out how to make meaningful connections online that translate into real-world benefits for your nonprofit organization. For more information on Kim’s presentation, click here.


The midday break will be wonderful, not just because of the excellent food that will be provided to us by the good folks at DelVal, but also because it will provide you an hour to informally learn from others as you exchange business cards, share ideas and build relationships with speakers and fellow participants that will last well beyond the conference day. After lunch, you’ll get to jump in with two more breakout sessions!

Session 3: Facebooking Your Business

Tom Knoble

Tom Knoble is a whiz with using Facebook for small businesses and nonprofit organizations. And it is hard to imagine a nonprofit today that shouldn’t be using Facebook to connect with people who need your services, believe in your cause or are in a position to help you get your messages out. So what should you be doing with Facebook? What information should be on your page, what should it look like, and how can you use it to get people engaged with your organization? For more information on Tom’s presentation, click here.

Alternate Session 3: More Better Video in Social Media

Rick Toone

If you already have Facebook mastered, then you should think about adding video to your Facebook page and/or website to achieve better search engine marketing results and higher visibility AND to show people who you are and what you do. Video is a powerful tool or nonprofit organizations, as Rick can attest to by talking about the projects he has executed in the nonprofit arena. For more information on Rick’s presentation, click here.

Breakout 4: Blogging 2.0 — Going Beyond the Typepad

Harrison Kratz

Harrison Kratz may be the youngest presenter among the SoMeBizLife speakers, but he has already racked up some tremendous successes in the social media world as a college student. Harrison is the founder of the Holiday Tweet Drive that collected toys and donations for children, and is a blogger for Social Media Philanthropy. He will share how he has been able to achieve wonderful results through blogging and microblogging, and help you learn powerful blogging strategies to connect with your audiences. For more information about Harrison’s presentation, click here.

Closing Panel: Social Changes Media, Changes Lives

In the final session of the day, everyone will be back together in the big room. Five social media experts who work as journalists, public relations professionals and writers will share how social media is being used on a local, national and international level to help people connect with each other producing dramatic results that change lives – and that can help you in your small business social media efforts.

We’re looking forward to having you at the conference, June 1 at DelVal – register now!

If you have any questions, feel free to call Chuck Hall at 866-606-7686. This number will track Chuck down in his office, on his cell phone or at home. If he’s available, he will take your call to personally help you or will call you back as soon as he can!


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