As Facebook continues it’s growth into the business arena, you can’t ignore the opportunity to extend your presence on this platform. There are a range of strategic marketing tools that are presented in this session. The individual Facebook features offer different strategies for growing your business and broadcasting to the audience that is on Facebook.
The focus to remember in Facebook is increasing your “fans” and directing traffic onto your other on-line vehicles such as your website. Fans are the method for on-line engagement and lead to more valuable customers and followers of your business.
We will cover the creation of custom fan pages for your business, creating events and offering Facebook-specific deals. A coordinated campaign from Facebook advertising, fan pages and landing pages on your website will be covered.
Many companies today large and small are using Facebook successfully and engaging their customers on a continuing basis. It’s time for your business to use the tools that are available on Facebook.
Bio
Thomas Knoble operates a web development and graphic design business in Doylestown, Pig Art Graphics. His passion is delivering creative and engaging brand-building products for his small business customers. He loves the challenge of designing and executing an entire suite of coordinated design pieces for new startups — from logos to websites.
Thomas has recently completed the redesign and implementation of the Bucks County Library’s new website including the creation of new illustrations and a new user interface for all of the major areas of the site. His clientele ranges from Fortune 500 companies to new startups in the Doylestown area.
His career was begun in New York where he worked for both major advertising agencies and Estee Lauder, Inc. Thomas always maintained close ties to Bucks County while in New York and took an opportunity to begin his own business in 1997 when he launched Pig Art Graphics. Thomas has always fostered a commitment to helping his clients embrace the new opportunities available with changing technologies. The abilities of small business to become players on a larger stage has never been better than it is now.
Connect
Connect with Tom on Twitter.