Gloria Bell, Are We the Gods of Social?

History is filled with countless examples of ordinary people besting so called experts. Nothing indicates this better than Greek mythology where the over-confident Gods were often thwarted by quick-thinking, creative mortals. And so it’s only fitting that as social media ”experts,” “mavens,” “gurus” and “wizards” should take a careful look at ourselves, other professionals and “mortals” and see what we…

Skip Shuda, Leading the Horse to Water: Pitching Social Media to Organizational Leaders

  How do social media professionals show leaders why they should invest in social media for their organizations? In this interactive session, Skip Shuda will lead social media professionals through a discussion of how we can most effectively demonstrate the value of social media to business, non-profit and other leaders. We’ll work through a series…