From the beginning of recorded history, people have been organized in networks to communicate and exchange value. How have human relationships changed over time? In this brief presentation, we will look at how communication, relationships and value have evolved. We’ll look briefly at history, such as Moses and the 10 Commandments, the American Revolution and…

Customer experience and communication are going through an evolution.  We continue to listen to customers, elicit their opinions, and analyze the associated information but in ways that are evolving. Social networks and media are playing an important role. Much of the information has qualitative and/or quantitative elements to it.  Because customer information is so accessible today, it is…

Over the course of the last year more than one million foursquare accounts, twitter handles and facebook business pages have been set up on behalf of business men and women looking to ride the social media wave to widget-sale-superstardom.  After a week or two of tweeting madly, however, most of these practictioners give up and…

Balancing traditional and social media is a challenge and an opportunity for many businesses, nonprofits and community organizations. Traditional news media such as newspapers, magazines and television have been challenged and/or threatened by the advent of social media. How are news organizations in our region evolving in response? How are people who rely on media…

Social media is being hailed as a game-changer in nearly every industry, including the news business. So what happens when a veteran journalist adds this new tool to her arsenal? She discovers it is so much more than a distribution channel. It can change the kinds of stories journalists tell and how they tell them….

For a couple hundred years, the only way you could get news was by reading a newspaper or talking to the town gossip. Then radio news came along, and everyone said, “Oh, no, newspapers are going to die.” (They didn’t.) Then television news came along, and everyone said, “Oh no, newspapers are going to die.”…

Authenticity & Automation: How Much Is Too Much? As Social Media evolves we’re given new management tools all of the time.  Programs like HootSuite and TweetDeck allow us to keep an eye on those we follow and get our messages out when we want them to go out and get those messages out from multiple…

How is Social Media changing the way we interact with each other socially in the gaming world, in business with a wide variety of apps, and in government as social media helps us communicate with each other more in the great experiment of democracy? Bio Detlev Ansinn (“Det”) has been writing software for nearly 30…

Video is everywhere. Thereʼs good, bad and just plain ugly. Not everyone possesses the skills and knowledge to create video worthy of watching, but Rick has the experience to do just that. In this breakout session he will talk about: The importance of using good video in your marketing Why your “set” matters The reasons…

As Facebook continues it’s growth into the business arena, you can’t ignore the opportunity to extend your presence on this platform. There are a range of strategic marketing tools that are presented in this session. The individual Facebook features offer different strategies for growing your business and broadcasting to the audience that is on Facebook….